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Kanye West recently launched a new business venture called “Kanye Travel Ventures”; it’s a travel program through which you can book travel reservations for business or leisure travel.
You will also be able to buy concert tickets and Kanye related merchandise through the company site, http://www.kanyetravel.com.
Allowing fans to make travel reservations and also purchase Kanye related merchandise really shows that KTV is meant to be a lifestyle product; listen to Kanye’s music, wear his clothes, go to his concerts, travel to those concerts using KTV, and visit the places Kanye mentions in his music.
Right now, just by looking at the content of his blog, you can tell Yeezy is trying to position his brand as fashion forward, international, eclectic, and luxurious; his new travel program fits right into that. That’s because people who are into luxury, fashion, and his music are probably also interested in globe trotting the same way Kanye does.
[Props Chris via Eurweb]
Mark Cuban has some great tips for those of us who want to start up a company. I would guess who knows what he’s talking about since he is now a millionaire and started from nothing. Good Read. For those who don’t quite know who he is here’s a HP Commercial he did (above).
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